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CWC Highlights of 2017

January 1, 2018 By Melinda

Another year in business has flown by! And what a year it was. Here’s a recap of Click-Winning Content’s 2017 highlights.

Filed Under: Ecommerce, Google Ads, Google Analytics, Online Marketing, Search Engine Optmisation Tagged With: google adwords, google analytics, search engine optimisation

Free Online Marketing Training: Google Digital Garage

December 27, 2017 By Melinda

Whether you’re starting out in business or you have a background in Marketing and want to confirm your digital marketing knowledge, Google Digital Garage is a fabulous training resource. And it’s FREE!

Filed Under: Content Marketing, Ecommerce, Google Ads, Google Analytics, Home Page Optimisation, Online Marketing, Search Engine Optmisation, Social Media Marketing, Web Copywriting, Website Design & Development

The Ultimate Manifesto for SEO Success in 2016

February 9, 2016 By Melinda

Check out a fun infographic and find out what you should focus on for Search Engine Optimisation (SEO) success in 2016.

Filed Under: Search Engine Optmisation Tagged With: search engine optimisation

7 Key Takeaways from the Google Partners Connect event (Sept 15)

September 30, 2015 By Melinda

Today we hosted a Google Partners Connect event in conjunction with our fabulous web design/development partner Italicherry Design in Traralgon. The event is run by the Google Partners team and gives Google Partner agencies the opportunity to invite clients and prospects to join them for an event which includes a Live Stream presentation about digital […]

Filed Under: Google Ads, Google Plus, Search Engine Optmisation

6 Online Marketing Mistakes that Still Happen (After 6 Years in Business!)

July 30, 2015 By Melinda

June marked my anniversary of six years in business. Yes that’s right, it’s been six years already! Since starting out I’ve optimised hundreds (possibly even thousands) of AdWords campaigns, reviewed and improved hundreds of websites, given insights about hundreds of Google Analytics accounts and edited a whole lot of copy to make it web friendly.

Filed Under: Google Ads, Google Analytics, Home Page Optimisation, Online Marketing, Search Engine Optmisation

5 Questions to Ask all Potential Website Service Providers (or Risk Wasting Time & Money)

March 8, 2015 By Melinda

questions to ask web service providers

I originally wrote this article three years ago. I’m re-publishing it because unfortunately, three years later, I’m still meeting way too many business owners who have invested time and money in their website and online marketing but are disappointed with the results and/or haven’t received value for money. Unfortunately, it often takes a bad experience to […]

Filed Under: Google Ads, Search Engine Optmisation, Web Copywriting, Website Design & Development Tagged With: google adwords management, SEO services, web copywriting, web designer, web developer, web service providers

If Retailers were like Google…

May 22, 2014 By Melinda

I love Google and the experience it creates while helping you find what you’re looking for. This 1 minute video by ABC’s The Checkout on “If Retailers were like Google” really made me laugh and laugh though.

Filed Under: Google Plus, Search Engine Optmisation Tagged With: Google+

13 Key Take-aways from the ABN Simple SEO Strategies Webinar

March 18, 2014 By Melinda

Today I attended a fabulous webinar presented by Kate Toon of Kate Toon Copywriter and hosted by the Australian Businesswomen’s Network. Kate covered a lot of valuable information in detail. Here is a quick list of my key take-aways. 1. Google’s aim is to help users find the best content. 2. What is SEO? Search Engine […]

Filed Under: Search Engine Optmisation Tagged With: search engine optimisation, SEO

Google Analytics 101: Are your SEO Efforts Generating Quality Organic Traffic?

March 4, 2014 By Melinda

Google Analytics 101 Videos

Watch a short video to find out how to use the data in your Google Analytics account to find out if your Search Engine Optimisation (SEO) efforts are generating organic traffic to your website. 

Filed Under: Google Analytics, Search Engine Optmisation Tagged With: bounce rate, google analytics, Google Analytics 101, search engine optimisation, SEO

5 Ways to Make your Website Mobile Friendly

June 25, 2013 By Melinda

Content of this article is based on things I learned at the recent Google Analytics User Conference in Melbourne, and also at an AdWords Bootcamp training day. Both events were presented by Loves Data. ———- More and more people are viewing websites on a mobile device. And, actually, 90% of people are using multiple screens to complete a […]

Filed Under: Search Engine Optmisation, Website Design & Development Tagged With: mobile friendly website, search engine optimsation, website design & development, website usability

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