As mentioned in my recent article on Why Business Owners Need to Make Time for Google Plus, lately I’ve been encouraging all my clients to get active on what is now the second biggest social media platform. Like on Facebook, on Google Plus you can set up a Business Page that your clients and contacts […]
Being active on Google +, currently the second biggest social media network, can help: your website to rank in search engines you to expand your business network. In all my recent conversations about getting web traffic from Google I’ve been mentioning the importance of Google +. My clients generally respond with “What is it?”, “Why […]
When you get invited to a breakfast presentation or seminar, you generally want to attend the event based on how relevant the topic is to your needs and how authoritative the presenter is. Relevance and authority are also important topics to understand in relation to how Google ranks your website.
Find out how to use Google Analytics to discover how many people are on your website right now, where they are located and more.
More and more clients have been asking me how they can increase their organic web traffic from Google. I always recommend creating an online Content Marketing strategy, which means regularly adding new and valuable web content to your website and sharing it with your target audience. But to make sure you get value for your […]
I’ve been working with a number of clients recently to successfully bring them targeted web traffic from their local area, so I thought it was timely to confirm the three different ways that your website can be found in local search results. This information might not be new for you, but it’s a good time […]
Three of the things that have a big impact on how much traffic your website gets from search engines are: Website Development: How search engine friendly your website is Web Content: The quality of your content, the keywords that you use in your content and how you use them Inbound Links: The number and quality […]
Go to any website and have a look at the words that appear at the top of the browser. Do they explain what the website is about?
When you type a search term, or keyword, into Google, the page where the results are listed is called the Search Engine Results Page (SERP).
I’ve had a few conversations recently discussing why blogging is valuable and how it fits into an online marketing program. Those conversations inspired this article. Here’s my take on blogging.