7 Key Takeaways from the Google Partners Connect event (Sept 15)

Giveaways for our guests

Today we hosted a Google Partners Connect event in conjunction with our fabulous web design/development partner Italicherry Design in Traralgon. The event is run by the Google Partners team and gives Google Partner agencies the opportunity to invite clients and prospects to join them for an event which includes a Live Stream presentation about digital […]

6 Online Marketing Mistakes that Still Happen (After 6 Years in Business!)

online marketing mistakes

June marked my anniversary of six years in business. Yes that’s right, it’s been six years already! Since starting out I’ve optimised hundreds (possibly even thousands) of AdWords campaigns, reviewed and improved hundreds of websites, given insights about hundreds of Google Analytics accounts and edited a whole lot of copy to make it web friendly.

5 Questions to Ask all Potential Website Service Providers (or Risk Wasting Time & Money)

questions to ask web service providers

I originally wrote this article three years ago. I’m re-publishing it because unfortunately, three years later, I’m still meeting way too many business owners who have invested time and money in their website and online marketing but are disappointed with the results and/or haven’t received value for money. Unfortunately, it often takes a bad experience to […]

13 Key Take-aways from the ABN Simple SEO Strategies Webinar

matt-cutts-meme

Today I attended a fabulous webinar presented by Kate Toon of Kate Toon Copywriter and hosted by the Australian Businesswomen’s Network. Kate covered a lot of valuable information in detail. Here is a quick list of my key take-aways. 1. Google’s aim is to help users find the best content. 2. What is SEO? Search Engine […]

5 Ways to Make your Website Mobile Friendly

CWC Mobile Website 2

Content of this article is based on things I learned at the recent Google Analytics User Conference in Melbourne, and also at an AdWords Bootcamp training day. Both events were presented by Loves Data. ———- More and more people are viewing websites on a mobile device. And, actually, 90% of people are using multiple screens to complete a […]

Google Plus: How to stop your personal profile appearing in Google search results

Google Plus Privacy

As mentioned in my recent article on Why Business Owners Need to Make Time for Google Plus, lately I’ve been encouraging all my clients to get active on what is now the second biggest social media platform. Like on , on Google Plus you can set up a Business Page that your clients and contacts […]

Why business owners need to make time for Google Plus

My Google + Profile Page

Being active on Google +, currently the second biggest social media network, can help: your website to rank in search engines  you to expand your business network.  In all my recent conversations about getting web traffic from Google I’ve been mentioning the importance of Google +.  My clients generally respond with “What is it?”, “Why […]