Google recently launched TV adverts in Australia for their new Google My Business product. For many small and medium sized business owners Google My Business will be an easy to use and effective way to be found by customers through Search, Maps or Google+. And it’s Free!
5 Easy Ways to Give Your Web Visitors the Ultimate User Experience
Last week I attended a WordChicks Meetup in Melbourne where User Experience Expert Fox Woods presented about User Experience. This article covers my key takeaways, some of which I already knew, and a few new ones thrown in too.
Learn About Online Marketing – Melbourne Small Business Event
If you have a business that has traditionally traded offline, and now you’re ready to move in to the online space, then don’t miss this event that’s part of the Small Business Festival Victoria
25 Years since the Internet Began. Ah the Memories!
It’s been 25 years since the internet began! Yes, I can remember a world without internet, or Google, or email, or social media, or smart phones. It’s hard to imagine now though. We’ve come such a long since the days of dialling up the internet, when no one could use the phone while you were […]
Want to refer business to your contacts the easy way? Try the Referron App
If you’re someone who refers your contacts to others regularly, you’ll love the Referron app. Being able to refer your business contacts to contact people in your network who you respect and admire is such a great feeling. Right? Basically you’re passing on business to other great biz owners, because you can. It’s something we […]
How to Overcome Online Marketing Overwhelm
Once you decide to do some, or all, of your online marketing yourself, there’s a lot of different things that you could do in a day in order to build your network and generate leads.
Sign up for Practical Insider Tips on Google AdWords and Analytics
Looking for free insider tips on Google AdWords and Analytics that will help you get more bang for your online marketing buck? You’re in the right place. Sign up for the ClickTips e-Newsletter and incredible insights will be delivered to your Inbox once a month. Sign Up Now to Get Your Updates Read articles from […]
How Good is Your Website at Converting Visitors into Customers?
Recently I attended a Google Engage Master Class where I learned a lot of new and interesting things about online marketing. One of the topics presented by David Booth of Cardinal Path covered how to set a KPI Framework for your Customer Lifecycle. The content of this article comes from and was inspired by that presentation.
Want to Track Phone Calls Generated by your Google AdWords Campaigns?
An important aspect of any Google AdWords campaign is working out how you will track the results. This is essential so that you can work out if you are getting a good return from your advertising investment. When a conversion, such as a order, enquiry or newsletter sign-up takes place online it can be tracked […]
19 Online marketing tips that aren’t too hard but really work
Here are some of the online marketing tips that I’ve learned during five years of blogging, that I’ve found really do work!