How to Set Realistic Performance Targets for Your Website

Realistic performance targets

When I’m talking to people about Google Analytics, I regularly get asked the same questions: “How can I tell how well my website is performing?” and “How much web traffic should I be aiming for?“. This article will give you information about setting benchmarks for your website so you can monitor how well it helps you […]

Google Analytics Update: Users and Sessions

Google Analytics 101 Videos

Due to a change made to Google Analytics in April 2014, Visits are now called Sessions and Unique Visitors are now called Users. Watch a short video to find out where this impacts the data within your account. If you’ve already signed up to access the full FREE Google Analytics 101 Video series, please take […]