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Google Plus: How to stop your personal profile appearing in Google search results

May 3, 2013 By Melinda

As mentioned in my recent article on Why Business Owners Need to Make Time for Google Plus, lately I’ve been encouraging all my clients to get active on what is now the second biggest social media platform. Like on Facebook, on Google Plus you can set up a Business Page that your clients and contacts […]

Filed Under: Google Plus, Search Engine Optmisation Tagged With: Google Plus, search engine optimisation, SEO, website traffic

Why business owners need to make time for Google Plus

April 26, 2013 By Melinda

Being active on Google +, currently the second biggest social media network, can help: your website to rank in search engines  you to expand your business network.  In all my recent conversations about getting web traffic from Google I’ve been mentioning the importance of Google +.  My clients generally respond with “What is it?”, “Why […]

Filed Under: Google Plus, Search Engine Optmisation Tagged With: google places, Google Plus, search engine optimisation

Two Ways to Make Google Love your Website

April 18, 2013 By Melinda

When you get invited to a breakfast presentation or seminar, you generally want to attend the event based on how relevant the topic is to your needs and how authoritative the presenter is. Relevance and authority are also important topics to understand in relation to how Google ranks your website.

Filed Under: Content Marketing, Search Engine Optmisation Tagged With: content marketing, inbound links, keywords, search engine optimisation, SEO, web copywriting

Google Analytics Quick Tip: Real Time Stats

January 28, 2013 By Melinda

Find out how to use Google Analytics to discover how many people are on your website right now, where they are located and more.

Filed Under: Google Analytics, Search Engine Optmisation Tagged With: google analytics, google analytics real-time stats, search engine optimisation, SEO

A Five Step Plan for Getting More Free Web Traffic from Google

August 24, 2012 By Melinda

More and more clients have been asking me how they can increase their organic web traffic from Google.  I always recommend creating an online Content Marketing strategy, which means regularly adding new and valuable web content to your website and sharing it with your target audience. But to make sure you get value for your […]

Filed Under: Content Marketing, Search Engine Optmisation Tagged With: content marketing, search engine optimisation

How to Get Found in Google When People Search for a Local Business (Just Like Like Yours)

May 8, 2012 By Melinda

Google search results page

I’ve been working with a number of clients recently to successfully bring them targeted web traffic from their local area, so I thought it was timely to confirm the three different ways that your website can be found in local search results. This information might not be new for you, but it’s a good time […]

Filed Under: Google Ads, Search Engine Optmisation, Web Copywriting Tagged With: google adwords, google places, home page optimisation, local search results, search engine optimisation, SEO, web copywriting

Link Building for SEO: Have You Picked the Low Hanging Fruit?

November 16, 2011 By Melinda

building links for SEO

Three of the things that have a big impact on how much traffic your website gets from search engines are: Website Development: How search engine friendly your website is Web Content: The quality of your content, the keywords that you use in your content and how you use them Inbound Links: The number and quality […]

Filed Under: Content Marketing, Online Marketing, Search Engine Optmisation Tagged With: building links for seo, content marketing, web copywriting

Get to Know Your Website’s Page Title. Enrich it by Adding Keywords.

April 3, 2011 By Melinda

Go to any website and have a look at the words that appear at the top of the browser. Do they explain what the website is about?

Filed Under: Search Engine Optmisation, Web Copywriting Tagged With: page title, search engine optimisation, SEO, title tag, web copywriting

Google page one. What you can and can’t pay for.

March 22, 2011 By Melinda

When you type a search term, or keyword, into Google, the page where the results are listed is called the Search Engine Results Page (SERP).

Filed Under: Google Ads, Search Engine Optmisation Tagged With: free web traffic, google adwords, google page one, organic traffic, paid web traffic

What’s the Deal with Blogging?

March 21, 2011 By Melinda

I’ve had a few conversations recently discussing why blogging is valuable and how it fits into an online marketing program.  Those conversations inspired this article. Here’s my take on blogging.

Filed Under: Content Marketing, Search Engine Optmisation Tagged With: blogging, inbound links, search engine optimisation, SEO, WordPress blog

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