Want to learn how to use the data in your Google Analytics account to improve your website’s performance and your business results? The aim of the Google Analytics 101 video series is to do exactly that. And you can access it for free! During the short, snappy videos, I’ll walk you through key parts of […]
If you’ve logged in to Google Analytics recently you probably noticed that the links on the left hand navigation menu are same, same, then different. Here’s the scoop on the Google Analytics change from Traffic Sources to Acquisitions, and how this update will make it easier for you to analyse your web traffic sources.
Discover how to find out what other websites are linking to your website by using the Trackbacks section of Google Analytics.
Truth is I’m a bit of a Science nerd at heart. I studied Science at uni and have always loved to be the one who can answer questions about the Period Table at pub trivia nights. One of the things I love about Google AdWords and Analytics is that they combine Marketing and Science. So […]
People are likely to behave differently on your website depending upon whether they are New (people visiting for the first time) or Returning (people who have visited your website previously). Ideally you would expect New Visitors to have a lower Bounce Rate, because they are enticed by your click-able links to click through to another […]
When you log in to your Google Analytics account and view the Audience Overview dashboard, the stats that you’ll see just under the graph are “Visits” and “Unique Visitors”. Visits Visits is the total number of visits to your website during the set date range.
Looking for free insider tips on Google AdWords and Analytics that will help you get more bang for your online marketing buck? You’re in the right place. Sign up for the ClickTips e-Newsletter and incredible insights will be delivered to your Inbox once a month. Sign Up Now to Get Your Updates Read articles from […]
In terms of the statistics available in Google Analytics, Bounce Rate is a key stat to understand because it gives information about how engaged your web visitors are with your website. Bounce Rate is the percentage of people who leave your website without clicking on anything For Bounce Rate, the lower the better
Find out how to use Google Analytics to discover how many people are on your website right now, where they are located and more.
More and more often when I look at a Google Analytics account I see that the keyword bringing the most organic traffic is “Not Provided”. If you’ve also noticed this trend, and you’d like to find out why some keywords are “Not Provided” and how you can get more insight in to those keywords, watch […]