Another year in business has flown by! And what a year it was. Here’s a recap of Click-Winning Content’s 2017 highlights.
Free Online Marketing Training: Google Digital Garage
Whether you’re starting out in business or you have a background in Marketing and want to confirm your digital marketing knowledge, Google Digital Garage is a fabulous training resource. And it’s FREE!
Marketing Attribution: What is it and why should you care?
Watch a quick three minute video to learn about marketing attribution and why it’s important for helping you make decisions about where to allocate your marketing budget and resources.
Google AdWords: New Terms and Conditions
Google AdWords has new terms and conditions that need to be accepted. This article shows the steps for logging in to your account and making the required update.
Google Analytics: The Value of Using “Compare to”
I’m currently working on monthly reports for our ongoing AdWords clients. As part of the reporting process I regularly use the “compare to” feature in Google Analytics to see how ad campaigns are performing compared to last month and the same month last year. This article explains how to use the “compare to” feature and […]
The New Google AdWords Interface: How to Download a Tax Invoice
Google is currently rolling out a new version of the Google AdWords experience to all AdWords users. Read on to find out how to download an Australian Tax Invoice for GST using the new interface.
Google AdWords Glossary – Find out what those terms mean!
Review a list of terms that are regularly used in relation to Google AdWords campaign performance, and an explanation of what they mean.
If checking out of the supermarket was as hard as some online stores…
Watch this hilarious video by Google Analytics on “Google Analytics in Real Life – Online Shopping”. It looks at what the world would be like if it was as hard to checkout at the supermarket as it is from some online stores.
Google Analytics: Your Secret Weapon for Conversion Focused Websites
View the Google Analytics presentation from WordCamp 2017 in Brisbane that I delivered in conjunction with Paula Glynn, and find out how you can leverage Google Analytics to win clients and/or build your own business.
Google Analytics: How Many People Are Reading Your Blog?
If you’re spending time creating and sharing blog articles, it’s important to understand how many people are reading them, and what traffic sources are generating traffic to your blog. Watch this short video on how to use Google Analytics to find out.
