I post a lot of AdWords tips on this blog but today’s is by far one of my favourites! When you’re running broad match keywords in a campaign, Google might broad match them to keywords that you’d happily pay for clicks for, or they might be broad matched to keywords that you’d rather not pay […]
Romancing the Click: 5 Principles for Successful Online Dating that Will Improve your Google Ads
This is a little something that was originally published as a guest article on The Copy Detective blog by Copywrite Matters. If you’re not familiar with AdWords, it is Google’s paid search engine marketing program. When set up and managed well, it’s an effective way to bring targeted traffic to your website, especially when it’s […]
