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Google AdWords Enhanced Campaigns: What do they mean for you, the advertiser?

March 21, 2013 By Melinda

Google recently rolled out Enhanced AdWords Campaigns. You can upgrade your campaigns now, otherwise all AdWords Campaigns will be automatically upgraded by mid year. Since the change I’ve attended some webinars and a fantastic presentation Loves Data, so read to find out what Enhanced Campaigns mean for you.

Filed Under: Google Ads Tagged With: google adwords, google adwords enhanced campaigns

Google AdWords: How to Find out if People are Clicking on your Ads from a Computer, Tablet or Mobile Device

March 21, 2013 By Melinda

When your Google AdWords campaigns are opted in for all devices, people might see and click on your ad from either a Computer, Tablet or Mobile Device. Read on to find out how to can see the stats based on the device someone was using when they clicked on your ads.

Filed Under: Google Ads Tagged With: google adwords devices, google adwords enhanced campaigns

Google AdWords Tip: Log in via the Google Chrome Browser

March 6, 2013 By Melinda

I’ve been logging in to AdWords.google.com for years now and over that time I’ve used a lot of different browsers. Sometimes I would have issues with the screen freezing, or information being slow to load. Granted these problems might also have been caused by my internet connection but since I’ve been using the Google Chrome […]

Filed Under: Google Ads Tagged With: google adwords, google chrome

Need Extra Google AdWords or AdSense Support? Visit the Online Forums

February 28, 2013 By Melinda

Just wanted to share some feedback that I’ve learned this week.

Filed Under: Google Ads Tagged With: google adsense, google adwords, google forums

Sign up for Practical Insider Tips on Google AdWords and Analytics

February 28, 2013 By Melinda

Looking for free insider tips on Google AdWords and Analytics that will help you get more bang for your online marketing buck? You’re in the right place. Sign up for the ClickTips e-Newsletter and incredible insights will be delivered to your Inbox once a month. Sign Up Now to Get Your Updates Read articles from […]

Filed Under: Google Ads, Google Analytics, Online Marketing Tagged With: click tips e-newsletter, google adwords, google analytics, online marketing

How to expand your Google AdWords reach with Remarketing

February 24, 2013 By Melinda

Find out what Google AdWords Remarketing is, what you need to do to set up a Remarketing campaign, who it’s best suited for and the benefits of running a successful campaign. My guess is that the ad on the left in the screen shot above is a Remarketing ad. Although I don’t know for sure, […]

Filed Under: Google Ads Tagged With: google adwords, Google AdWords remarketing

Google AdWords Quick Tip: How to View your Keyword Quality Scores

February 14, 2013 By Melinda

As part of a Google AdWords campaign, each keyword is given a Quality Score out of ten. For Quality Scores, the higher the better. In Google’s words, Quality Score is:  an estimate of how relevant your ads, keywords, and landing page are to a person seeing your ad. You can’t automatically see your keyword Quality […]

Filed Under: Google Ads Tagged With: adwords quality scores, google adwords

How to Check if an AdWords Agency is in the Google Partner Program

February 14, 2013 By Melinda

Not sure how to find the right AdWords agency to work with? Getting persuaded by calls from telemarketers about AdWords management? Read on to find out how you can check if an AdWords agency is in the Google Partner Program (and therefore knows what they are doing!)

Filed Under: Google Ads Tagged With: google adwords, google partner program

Google AdWords Quick Tip: Keep Your Payment Details Up-to-Date

December 5, 2012 By Melinda

Keeping your Google AdWords pre-payments and payment details up-to-date will ensure that your ads keep running, un-disrupted. Google will send you an email alert if your ads are stopped due to a payment issue, or if your account needs topping up in order to keep your ads running.

Filed Under: Google Ads Tagged With: google adwords, google adwords payments

Google AdWords Quick Tip: Keep an Eye on your Competitors

November 25, 2012 By Melinda

One of the biggest factors that impacts on how many conversions your online store gets from Google AdWord isn’t even within your control. But it’s critical that you’re aware of it. It can make all the difference to how successful your AdWords campaigns are. Or aren’t.

Filed Under: Google Ads

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