7 Key Takeaways from the Google Partners Connect event (Sept 15)

Giveaways for our guests

Today we hosted a Google Partners Connect event in conjunction with our fabulous web design/development partner Italicherry Design in Traralgon. The event is run by the Google Partners team and gives Google Partner agencies the opportunity to invite clients and prospects to join them for an event which includes a Live Stream presentation about digital […]

6 Online Marketing Mistakes that Still Happen (After 6 Years in Business!)

online marketing mistakes

June marked my anniversary of six years in business. Yes that’s right, it’s been six years already! Since starting out I’ve optimised hundreds (possibly even thousands) of AdWords campaigns, reviewed and improved hundreds of websites, given insights about hundreds of Google Analytics accounts and edited a whole lot of copy to make it web friendly.

Why it doesn’t pay to run good ads to a bad website

good ads bad website

Even as I wrote the headline of this article, the answer seemed really obvious. Good ads. Bad website. What good could ever come of it? But the answer is complex because there are varying degrees of a “bad” website and the level of “badness” can be relative to the quality of the other websites in […]