Review a list of terms that are regularly used in relation to Google AdWords campaign performance, and an explanation of what they mean.
Watch this hilarious video by Google Analytics on “Google Analytics in Real Life – Online Shopping”. It looks at what the world would be like if it was as hard to checkout at the supermarket as it is from some online stores.
View the Google Analytics presentation from WordCamp 2017 in Brisbane that I delivered in conjunction with Paula Glynn, and find out how you can leverage Google Analytics to win clients and/or build your own business.
If you’re spending time creating and sharing blog articles, it’s important to understand how many people are reading them, and what traffic sources are generating traffic to your blog. Watch this short video on how to use Google Analytics to find out.
A common concern amongst AdWords advertisers is that their competitors are clicking on their ads and wasting their AdWords budget. This concern is often amplified if they aren’t getting sufficient leads or sales from their AdWords spend. In reality there are actually a lot of reasons why the AdWords traffic might not be converting […]
By working with Click-Winning Content to manage their campaigns, Caribu Horse Wear’s AdWords revenue grew by 90.8% from 2014 to 2016 and their average cost per click for Search campaigns decreased by 31.9%.
Whether you’re taking a DIY approach to SEO, or paying an agency for SEO services, this short video will show you where to look in your Google Analytics data to find out if your SEO efforts are helping to grow your business.
To generate leads, sales or other beneficial outcomes from an AdWords Search campaign you need people to click on your ad. The following nine tips will help you achieve more clicks for your AdWords campaigns with the aim of getting more results for your business. Keep in mind that all changes made to your Campaigns should still […]
Hey Awesome Business Friends Brook McCarthy and Melinda Samson invite you to join us at the fabulous Lock n Load Bistro in Brisbane’s West End for an informal meet-up so that you can connect with more awesome business peeps! The details are below. Feel free to invite your business friends who are equally awesome! Date Tuesday 11 […]
Since 1 November 2016 AdWords ad spend payments have been invoiced by Google Australia & GST has been added. Read on to find out how to download an Australian Tax Invoice for GST.