Google AdWords can be a great way to increase traffic to your website. Particularly if it’s competitive to get your website to appear high up in the organic results. A lot of business owners set up and run their own AdWords campaigns, which is relatively easy to do. The hard part is knowing what to […]
5 Common and Costly AdWords Mistakes and How to Avoid Them
Google AdWords can be a great way to increase traffic to your website. Particularly if it’s competitive to get your website to appear high up in the organic results. A lot of business owners set up and run their own AdWords campaigns, which is relatively easy to do. The hard part is knowing what to […]
Google page one. What you can and can’t pay for.
When you type a search term, or keyword, into Google, the page where the results are listed is called the Search Engine Results Page (SERP).