If your Google Analytics account isn’t set-up properly then you’re missing out on valuable information. Discover 7 things that can stop you getting full value from your Google Analytics account.

Google Analytics can provide a lot (and I mean, A LOT!) of information about how your website is performing and how well it’s helping to achieve your business goals. It’s great to access to all this data when you know what it means, but when you’re getting started it can be overwhelming.

Watch this brand spanking new Google Analytics 101 video and find out how to give someone else access to your your Google Analytics account, without having to share your password.

Having Google Analytics Goals set up to track the actions and behaviour of your website visitors provides powerful information about the effectiveness of your marketing and website. However, it’s critical to test that the Goals are set up properly, otherwise they can inadvertently cause you to make bad decisions.

Got Google Analytics installed but don’t know what the data means? Or how you can use it to improve your website’s performance and your business results? If you’ve often wondered what the statistics in your Google Analytics account mean, but never had the time or resources to find out, you’ll love the free Google Analytics 101 […]