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How to Draw a Record Crowd to Your Website

February 6, 2012 By Melinda

As well as writing articles for this website, and for my business partnership, Grassroots Internet Strategy, I also have a personal blog related to something I’m very passionate about; Grand Slam tennis. Due to the Australian Open and the lead up events, January is a massive month for tennis in Australia, and hence a massive […]

Filed Under: Content Marketing, Online Marketing Tagged With: building links, keyword research, web content

Link Building for SEO: Have You Picked the Low Hanging Fruit?

November 16, 2011 By Melinda

building links for SEO

Three of the things that have a big impact on how much traffic your website gets from search engines are: Website Development: How search engine friendly your website is Web Content: The quality of your content, the keywords that you use in your content and how you use them Inbound Links: The number and quality […]

Filed Under: Content Marketing, Online Marketing, Search Engine Optmisation Tagged With: building links for seo, content marketing, web copywriting

How a Website Can Change your Life

August 22, 2011 By Melinda

My business partner in Grassroots Internet Strategy, Serena Star-Leonard, wrote a book that was published this year titled “How to Retire in 12 Months”. The book is about figuring out what you’re passionate about, working out a way to turn that passion into profit and then using the opportunities created by the internet to do […]

Filed Under: Online Marketing, Website Design & Development Tagged With: lifestyle choice, website launchpad

Ecommerce Tips: How to Get Over 1,000 Unique Website Visitors in Your First Two Weeks

February 28, 2011 By Melinda

Getting traffic to a new website can be difficult because it takes time to build up your organic ranking and appear on the first page of Google.  The Spoilt Gift and Homewares estore opened for business two weeks ago.  Since then it has had over 1500 visits (1061 unique visitors), 46% from organic search. Alexa, a website that […]

Filed Under: Ecommerce, Online Marketing, Web Copywriting Tagged With: ecommerce, web copywriting, web traffic

Presenting in Online Videos: Top 5 Mistakes and How to Avoid Them

February 28, 2011 By Melinda

Use of online video is booming and the trend continues upward! It’s now really easy for anyone to make a video on their mobile phone or laptop, upload it to a website like YouTube and then share it on a website, blog, Facebook or Twitter.

Filed Under: Online Marketing Tagged With: online video, video marketing

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