Google Analytics: All About Bounce Rate

All About Bounce RateBounce Rate is one of the statistics that you’ll see in your Google Analytics account.

Watch a 5 minute video interview with Loren Bartley from Impactiv8 and find out what it’s all about, why it’s important and how to benchmark your bounce rate.

In the video we discuss:

  • What is Bounce Rate?
  • Why is Bounce Rate important?
  • What bounce rate should you aim for?
  • How does having a blog impact your bounce rate?
  • When a bounce is a positive thing
  • Why you should compare the Bounce Rate of your home page to other pages.

Enjoy – and I hope we’ve added some bouncy-ness to your day!


About Melinda
Melinda aka Mel is a Premier Google Partner, AdWords & Analytics Consultant, Speaker and Trainer and co-owner of Click-Winning Content. Mel provides results-driven services to Australian businesses and is committed to never using an acronym without explaining it first. She also likes grand slam tennis, cracked pepper and Melbourne sunsets. Please connect at the links below.


  1. says

    This looked like a lot of fun to put together. And, thanks for the practical tips. Great energy between the two of you. And, Melinda – you have SUCH great information it’s really good to see you sharing it with video.

    • Melinda says

      Thanks so much for stopping by to comment Suzi, will definitely be publishing more video blogs in future 🙂