Google Analytics can provide a lot (and I mean, A LOT!) of information about how your website is performing and how well it’s helping to achieve your business goals. It’s great to access to all this data when you know what it means, but when you’re getting started it can be overwhelming.
Due to a change made to Google Analytics in April 2014, Visits are now called Sessions and Unique Visitors are now called Users. Watch a short video to find out where this impacts the data within your account. If you’ve already signed up to access the full FREE Google Analytics 101 Video series, please take […]
Having Google Analytics Goals set up to track the actions and behaviour of your website visitors provides powerful information about the effectiveness of your marketing and website. However, it’s critical to test that the Goals are set up properly, otherwise they can inadvertently cause you to make bad decisions.
Fact is, more and more people are visiting websites using mobile devices. So if your website isn’t mobile-friendly, you’re missing out on opportunities. Watch a quick 1 minute video and discover how to use Google Analytics to find out how many people are visiting your website from a computer, a mobile or tablet.
Got Google Analytics installed but don’t know what the data means? Or how you can use it to improve your website’s performance and your business results? If you’ve often wondered what the statistics in your Google Analytics account mean, but never had the time or resources to find out, you’ll love the free Google Analytics 101 […]
Want to learn how to use the data in your Google Analytics account to improve your website’s performance and your business results? The aim of the Google Analytics 101 video series is to do exactly that. And you can access it for free! During the short, snappy videos, I’ll walk you through key parts of […]